By Lilli Moore
Robyn Delmonte made the Forbes 30 Under 30 list this year. Popular on TikTok and Instagram, Robyn offers public relations advice on the internet. Her brand, Girl Boss Town, has grown immensely in the past year.
Photo found on Instagram @GirlBossTown
Commonly known as her “G.B.T Stamp of Approval,” Robyn reviews PR campaigns or decisions of other celebrities, brands, and influencers’ PR teams. As well as offering reviews, she offers advice. Robyn creates public relations plans and concepts for brands/celebrities/influencers to follow. She calls herself the “Internets Agent.”
With a following of 618.8 thousand on TikTok, and 45.3 thousand on Instagram, Robyn and Girl Boss Town are continuously growing in popularity. Robyn is open about her past, as she posts on social media the stark comparisons between her life now and where she was a year ago working as a waitress. She is a social media success story. Launching a career through TikTok, she is passionate about her work and what social media has to offer in the field of public relations.
So if she can do it, so can you?
Social media is a free and easy tool at our fingertips. For the public relations industry, social media is a huge accompaniment. The two go hand-in-hand. Social media allows for an individual or brand to see the live reactions of their consumers. Getting involved in online trends and connecting with consumers is a positive way to promote a brand on social media.
I think we can all take some of Robyns’ (Girl Boss Town’s) advice, and start using social media as a positive way to promote ourselves or our brand.
Are you ready to be the next social media public relations expert?
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